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UPDATE: Life After the Purge: How Dr. Hirsch Rebuilt His Online Reputation(Yes, There Is Hope)

Dr. Hirsch lost reviews during the Google purge, dropping to 116. See how he used our Patient Reviews program to rebuild his count to 166 in the aftermath.

In our last update, we discussed the massive wave of review removals sweeping through Google. It has been a challenging time for dental practices, and we want to be transparent: our clients felt the impact, too.

One of them was Dr. Hirsch. Like many of you, he woke up to a significant drop in his review count. The algorithm purge had hit his profile, bringing his total down to 116 reviews.

It was a frustrating moment. He hadn’t done anything wrong, yet the numbers were dropping, and those deleted reviews weren’t coming back.

The Rebuild: Action Over Waiting

Dr. Hirsch had two choices: wait and hope Google reinstated the lost reviews (which rarely happens), or aggressively rebuild.

He chose to rebuild.

Leveraging DIGI Search’s Patient Reviews program, he immediately focused on generating new, high-quality feedback. Because our system uses compliant, TCR-verified text requests, these new reviews weren’t flagged, they stuck.

In the aftermath of the purge, Dr. Hirsch didn’t just recover; he surged. Today, he is sitting at 166 reviews.

Why This Matters

Dr. Hirsch didn’t get his old reviews back. He went out and got 50 new ones.

This proves that while you cannot control Google’s algorithm updates, you can control your recovery. The purge took his numbers down, but our system helped him climb back up faster than before.

Don’t Let a Drop Be the End

If your review count is down, don’t wait for a reversal that may never come. You need a system that helps you rebuild immediately and compliantly. The best way to fix a drop is to bury it with fresh, 5-star experiences.

Ready to rebuild your reputation like Dr. Hirsch? Set up a meeting with Lacey today.

author avatar
Sofie Gomez Marketing Director
Sofie Gomez is the Marketing Director at DIGI Search. She oversees the agency’s brand voice, social media, and educational content, ensuring that dental professionals have the clarity and confidence they need to choose the right growth partner.